This series was actually inspired by an activity that’s always the highlight of a lot of people’s summer, music festivals! It was at one where we got introduced to diffraction glasses and let me tell you, when you put them on in front of a light show it’s equivalent to fireworks exploding inside a kaleidoscope!
After experiencing the magic through the lenses, we had to get a pair and decided it would be a perfect time to experiment for the Wild Card project.
It was such a fun process discovering shapes, colours, patterns and even creatures! We started with finding a lot of cool videos online of laser light shows and crazy coloured visuals and waiting for night time to fall. We then set up the camera on a tripod in front of the screen and shut off all the lights, we took the diffraction glasses and placed it in front of the camera lens and started shooting. The images in itself were quite interesting, but we then started the process of layering a couple of them with different blend modes, the result of which are the first two images! The latter two are where we went down the digital rabbit hole so to speak. We decided to take the process a few steps further by mirroring the art piece and when we mirrored the left side of the base image it resulted in a creature that looks like a video game character whereas mirroring the right side resulted in a minotaur looking creature about to head to Coachella with a flower head piece! It was such a fun evening trying out the different techniques and seeing the results.
Led by 3 women hailing from different walks of life, HAUS WILD is a coming together of skill, passion, and the belief that true collaboration with clients and fellow creatives is the bridge between advertising and art.
We specialize in Photography, Graphic & Motion Design, Illustration, Branding as well as Video for Social Media Purposes. We believe in creating arresting pieces of visual output to suit every parameter of our clients advertising and marketing needs.
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